Video is a powerful, and often underestimated, tool for small business owners. Despite what you may think, video can be a very affordable marketing tool. Plus, there are so many types of videos you can record and many different ways to use them in your business. In fact, you can get quite a bit of mileage out of one short video in terms of promotion.

These two articles will help you explore different ways you can use video to promote your small business.

8 Ideas for Promoting Your Small Business with Video

Looking for a way to use video to promote your small business? That’s great, because videos get information out to consumers and they entertain. In fact, YouTube boasts some impressive traffic stats that make the case for using video for your small business:

  • Over 800 million unique users visit YouTube every month.
  • Over 4 billion hours of video are watched each month on YouTube.
  • 72 hours of video are uploaded to YouTube every minute.

So what kinds of videos could be effective for you? Here are eight ideas for starters…. Read article.

8 Tips for Marketing Your Small Business with Video

In the last few years, video marketing has been increasingly successful for businesses of every size. The benefits of video include: inexpensive production costs, long running time, and the ability to capture an audience’s attention and sell a product without wasting your audience’s time.

If your small business isn’t capitalizing on this relatively inexpensive marketing technique, you’re definitely missing out. These tips will get you started… Read article.

How have you used video in your small business?